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Flandrien Challenge

Sven

Flandrien Challenge

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The Flandrien Challenge is a cycling challenge where digital and physical worlds collide. It visualizes the digital STRAVA segments on the road surface of numerous storied climbs and cobbled roads in Flanders. This is a unique physical manifestation of cycling's most popular digital experience.A True Flandrien is a cyclist who never gives up and relishes challenge. You never hang your head when things get tough and you can hear the finish line calling you... Does this sound like you? Then get ready to prove it with the Flandrien Challenge.

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Flandrien Challenge